To celebrate the release of the upcoming film Michael, Tower Records has announced a special campaign spotlighting Michael Jackson’s back catalog.
Starting May 5, customers who purchase selected Michael Jackson titles at Tower Records will receive an exclusive gift on a first-come, first-served basis. The bonus is a smartphone-sized sticker featuring one of seven album cover designs, randomly distributed.
In addition, as part of the retailer’s “Tawa Love!” campaign, Michael Jackson has been selected as a featured artist. Special “Tawa Love!” B1 posters will be displayed at all Tower Records and Tower Records mini stores nationwide from May 5 through June 29, 2026 (end dates may vary by location).
This limited campaign offers fans a chance to revisit Michael Jackson’s iconic discography while also collecting exclusive merchandise tied to the film’s release. Availability is limited, so fans are encouraged to participate early.
Source: Tower Records
